The ingredient story

Every ingredient holds the memory of where it came from

Drawn from the local ecosystem of Chikkamagaluru, Karnataka — and cold-processed, the way raw earth becomes remedy under a mortar and pestle, to preserve full potency.

01

Turmeric

The golden root of every Indian home.

Sacred at every threshold of Indian life, from kitchen to altar. Used in Ayurvedic skincare for centuries, its active compound curcumin is deeply anti-inflammatory and antibacterial. It brightens uneven skin tone, fades hyperpigmentation, and calms irritation at the source.

02

Coffee

Energy stored at the seed.

Cold-pressed coffee has long been a staple of traditional beauty rituals across South India. Rich in antioxidants and caffeine, it stimulates circulation, reduces puffiness, and buffs away dead skin cells, leaving skin brighter, firmer, and more awake.

03

Bakuchi

Ancient wisdom, modern results.

Derived from the seeds of Psoralea corylifolia, bakuchi was used in Ayurveda long before retinol existed. A plant-based alternative that accelerates cell turnover, improves elasticity, and visibly reduces fine lines — without the irritation synthetic retinol typically causes.

04

Tulsi

The site of daily ritual.

The tulsi katte stands in every traditional Indian home. Tulsi purifies, regulates sebum, and helps skin adapt to environmental stress.

05

Hibiscus

Woven into temple ritual.

Part of everyday Indian beauty practice for generations. Rich in AHAs, hibiscus gently exfoliates, hydrates, and visibly firms the skin.

Nature's apotheca, in every formula.